As Clients Lose Confidence in Holding-Company Media Shops, Independent Agencies Win Big Brands

This year has been a decidedly mixed bag for the biggest names in advertising, especially on the U.S. media side of the agency equation. That’s the primary conclusion of a “new [...]

As technology advances and customer expectations rise, how do you plan to improve the mobile experience for your users? Here’s how Domino’s is keeping up. Source: Think With Google

The Ad Council has named Y&R global chief executive officer David Sable as chair of its board of directors. Sable succeeds Mattel CEO and former Google president Margo Georgiadis in the role. [...]

Lee Clow was drawn to purpose-based advertising long before it was trendy. The hippie surfer from West Los Angeles, who rose to become the art director of his generation and the creative [...]

Auto giant Nissan has moved global creative responsibilities for its luxury brand Infiniti from Crispin Porter + Bogusky to 72andSunny, according to two sources with direct knowledge of the [...]

WPP’s Grey Group today announced its most significant leadership change in more than a decade, promoting Michael Houston to the global chief executive officer role. Houston will oversee all [...]

As micro-moments multiply, consumer expectations are accelerating towards on-demand experiences, and new consumer behaviors are evolving as a result. Source: Think With Google

As brands look to stay on top of cultural trends, they’re heading to VidCon, the largest online video conference. Check out 5 marketers’ VidCon takeaways. Source: Think With Google

New research on millennials’ behavior on YouTube, which shows a much more positive disposition than the “entitlement generation” is known for. Source: Think With Google

Progressive web apps are spreading fast. It’s not hard to see why. PWAs bring together the best of mobile sites and native apps. Source: Think With Google